About Parien House
Parien House began with a simple personal struggle.
While studying Software Engineering, our founder, Javeria Khalid, found it difficult to buy stylish Western tops in Pakistan that were both well-made and long-lasting. The options available at the time often lost their colour, shape, or finish after only a few wears. She saw a clear gap in the market and decided to build what she could not find.
In 2012, when Western wear was still relatively limited in Pakistan, Parien House was launched with a commitment to offer contemporary designs without compromising on quality. What began with a carefully selected collection of tops gradually grew into dresses, coordinated separates, and more modest silhouettes designed for the evolving style of Pakistani women.
Today, Parien House has physical outlets in Lahore and Karachi, along with a dedicated office and an in-house production setup. Our next goal is to bring the Parien House experience to Islamabad.
Our journey has evolved, but our purpose remains the same: to make international-inspired Western fashion accessible to women in Pakistan through quality fabrics, refined stitching, flattering fits, and thoughtful design.
Our Team
Behind every Parien House piece is a dedicated team working across design, fabric selection, production, stitching, quality control, customer care, and fulfilment.
Our collections are developed through a detailed process from selecting the right colours and materials to refining the fit and finishing of each design. Every piece is carefully checked before it is packed and delivered to the customer.
It is this shared attention to detail that allows us to create clothing that does not just look beautiful online, but also feels well-made when it reaches you.
Why Choose Parien House?
International-Inspired Designs
We take inspiration from contemporary fashion across the global markets, then thoughtfully adapt it for the style, preferences, and lifestyle of women in Pakistan.
Quality You Can Feel
From fabric and stitching to fit and finishing, every detail is carefully considered. Our aim is to create pieces that retain their look and feel beyond just a few wears.
Designed and Produced In-House
With our own production setup, we have greater control over each stage of the process. Colours, combinations, measurements, stitching, and finishing are reviewed before a design reaches the customer.
Western Wear with More Choice
Our collections include statement tops, dresses, coordinated pieces, and modest silhouettes—giving women the freedom to choose styles that suit both their personality and comfort.
Thoughtful Pricing
We aim to deliver the design and finishing associated with international fashion while keeping our prices reasonable and accessible for our customers.
A Brand Built on Experience
Since 2012, Parien House has grown from an online Western-wear label into a recognised fashion brand with outlets in Lahore and Karachi. Every stage of this journey has been shaped by customer feedback, changing fashion needs, and our commitment to improving what we create.
